Why is it that every move Tom Ridge makes sounds so incredibly dumb? The appointment of Nuala O’Connor Kelly to be the Department of Homeland Security’s privacy official may make political sense. She may even be the most qualified for the job. But why would an Administration that has been so under fire for potential threats to privacy (TIPS, TIA, Genisys, HumanID, CAPPS, etc.) name as its first privacy gatekeeper an ex-Doubleclick official? Didn’t these guys at least take Marketing 101? It may not be wrong, but it sure doesn’t look right.
Yes, I know she has not been with the evil ad-bot agency for over a year. Yes, I know her whole job there was to enforce privacy. But when you’re setting up an agency that will potentially have access to all their personal details, do you think people are going to trust someone from a company that has been sued by everyone under the sun for using collected data to profile and track customers?
Well, at least she’ll be no stranger to the world of Big Brother. I’m just waiting for the Homeland Security pop-up ads to start appearing on everyone’s site by law.